Wal-Mart Pushes Marketing Uniformity (The Morning News)

Wal-Mart Pushes Marketing Uniformity (The Morning News)
A packed room of Wal-Mart suppliers listened closely to Wal-Mart Stores Inc.’s new senior marketing manager at a Bentonville-Bella Vista Chamber of Commerce luncheon on Wednesday.

Turn Your Employees into Powerful Sales Tools for Greater Marketing Results (PRWeb)

Turn Your Employees into Powerful Sales Tools for Greater Marketing Results (PRWeb)
Frontline, customer-facing employees are valuable assets and are the most important sales tools marketers have at their disposal. Media Logic’s new paper is a must-read for marketing professionals who want to learn more about marketing through their employees and motivating them to make every customer interaction a prime sales opportunity. On the Frontline: Turning Your Employees into Advocates …

“Sweeney Todd” a marketing challenge (Reuters via Yahoo! News)

“Sweeney Todd” a marketing challenge (Reuters via Yahoo! News)
The Stephen Sondheim musical “Sweeney Todd” tells the morally complex story of a wronged barber who takes a bloody knife to patrons of his London shop.