|
|
Wal-Mart Pushes Marketing Uniformity (The Morning News)
A packed room of Wal-Mart suppliers listened closely to Wal-Mart Stores Inc.’s new senior marketing manager at a Bentonville-Bella Vista Chamber of Commerce luncheon on Wednesday.
Turn Your Employees into Powerful Sales Tools for Greater Marketing Results (PRWeb)
Frontline, customer-facing employees are valuable assets and are the most important sales tools marketers have at their disposal. Media Logic’s new paper is a must-read for marketing professionals who want to learn more about marketing through their employees and motivating them to make every customer interaction a prime sales opportunity. On the Frontline: Turning Your Employees into Advocates …
“Sweeney Todd” a marketing challenge (Reuters via Yahoo! News)
The Stephen Sondheim musical “Sweeney Todd” tells the morally complex story of a wronged barber who takes a bloody knife to patrons of his London shop.